What you need to know about setup fees & run charges

A common question we get is whether to deboss or engrave a logo on one of our products. There are many scenarios when it comes to this additional step. We wanted to help by clarifying its technicalities. Here's a crash course on our Artwork Setup Fees and Run Charges here at Rustico. 

setup fees explained

What is the Artwork Setup Fee for? 

For a $50.00 setup fee, we will custom make you a deboss die or laser engrave your logo onto our products making them more unique. 

What we need from you is your desired artwork in vector format, preferably an Adobe Illustrator file .ai or .eps, emailed into corporate@rustico.com. Once received, our Graphic Specialists will mock up a digital proof and email it back to you for approval.  

If I order several products and they vary in size i.e. Leather Apron vs Journal, will I incur multiple setup fees? 

Great question, if the size of the logo you want stays the same dimensions, you will not incur an additional fee. However, if you request a different size logo on various products, you will incur a fee. For example, if you want your 2" x 2" logo on a journal but you also ordered some Journeyman Waxed Canvas Aprons and want a 4" x 4" logo on there, you will be charged an additional setup fee for the size change.

I'm a returning customer and want the same logo on a new order, will I have to pay for setup fee?

First off, welcome back! If you are a returning customer and you've placed an order with a logo within a calendar year and would like to use that exact same logo, you will not incur a Setup Fee. Run charges will still apply. Just mention you're a returning customer in the notes section at checkout. 

run charges explained

What are Run Charges?

Run charges are the physical press or laser engraving of each product we apply your logo to. So if your order is a quantity of 100, our team of artisans will touch all 100 of your items. By adding this special touch to your order, we request a $.50 run charge on every stamp or laser engrave. 

You can add your logo to your entire cart for a personalized order. We hope this helped answer some questions you may have regarding setup fees and run charges.


If you have any additional questions, contact us today at 866-426-4957 and we'll help answer any questions you may still have.